Generally what happens is I find what I like, and hang onto it, gripping wildly, until I am unceremoniously dumped by it (probably via Facebook) and it just stops working for me anymore. A shake-up was needed, and I think I have the products in mind.
Attention is now falling to the other products by this Parisian brand, to see if they match up to the high standard Embryolisse has set for itself. And having been sent some samples to test from Coco Beau, I've got good news for you: some of them do...
First up in this series - the cream. (I talked far too much to be able to fit all the reviews in one post - can you tell?!)
The Cream: Lait-Crème Concentré - the '24 Hour Miracle Cream.
Starting with the product which started the furore, then, I actually cracked and bought this one myself after the ravages of a particularly virulent cold left my skin dry and painful, and I fancied treating myself to a fix-it-all.
The product is packaged in a aluminium tube, which feels slightly retro and not altogether to my taste as metal packaging and I have a huge history of it rupturing somewhere in the depths of my handbag and the product exploding everywhere.
The cream itself is a bit of a trompe l'oeil; it seems really rich and thick and full of emulsifiers, but when you begin to rub in the (tiny pea-sized) blob into your face, it immediately begins to melt in effortlessly, much like the name would suggest - a milky-cream. However, whereas others reported it sank in very quickly for them, this actually takes longer than my usual moisturiser to sink in, but seeing as I, with my stubborn combination skin, am not Embryolisse's target audience, then I can understand.
Their target audience, then, is those with dry skin and it seems to be working very well for them, given the floods of positive reviews. For me, I have to agree. Although my skin took a little while to adjust to such a hydrating cream and rebuked me laughingly with about a week's worth of oily skin, I persevered and was pretty amazed by this moisturiser.
THAT THING THAT YOU DO.
My skin after having adjusted to prolonged daily use is softer, plumper and more radiant, and it's actually less oily than before - meaning it was most likely chronically dehydrated and that the Embryolisse Lait-Crème Concentré has redressed the balance. All my winter dry bits have vanished completely, and better still, they didn't reappear part-way through the day in flaky, nasty, very visible patches through my fading foundation. The moisture was truly locked in with barbed wire, patrol dogs and very high walls.
EVERYTHING BUT THE KITCHEN SINK.
Anyway - what about the 'miracle' epithet often descriptively afforded to this product? Well, it's a product of many uses: a moisturiser, a primer, a cleanser and post-shave soother. Have I tested it in all of these contexts?
Er, no. However, seeing as I moisturise in the morning and then apply foundation, I can vouch for the primer aspect: foundations which are more difficult to blend, such as the Bourjois Bio-Detox, or MAC's Pro Longwear, glide on effortlessly - so much so that I've been forced to reverse my previously negative opinions of the Bio-Detox foundation because of the way my skin has been transformed by this product.
As a cleanser, I liked it, but infinitely preferred it as a moisturiser - 'cold cream' cleansers are not my favourite way to go, but this will work nicely if that's your favourite way to go, especially with a muslin cloth to exfoliate.